The advert is very appealing, due to the obvious feminism that’s initially obvious from the wash and artist. The Reading path starts at her face, due to the over exposure of the lighting that is on it, the leading line is then drawn down her body towards her guitar, then drawn down her legs to the text, this is also the same colour as the guitar which draws attention back to it.
How the artists image is constructed
The artists image is being constructed quite obviously as an independent singer/song writer, this is constructed by the use of a guitar and mice, showing her musical talent, where as her hat is quite masculine, which doesn’t conform to the generally feminine image that is being portrayed from the rest of the poster, this could possibly challenge the stereotype that women need a man to be successful and happy in there lives, where as this woman appears to be doing well and succeeding in her life independently. The set being a hotel corridor connotes that she may be on the move, possibly on tour and gives the impression of her being more independent than first perceived by the use of the particular mise-en-scene.
Text
The text Font and size is very appropriate for the general view of the feminisms being portrayed from the poster, the font size is appropriate, not too big, not attention grapping like you may find in a pop or rock video, however the text is a little bit torn a the edges, and looks feminine and which is reinforced by the use of the colour pink for the colour.
Social myths
All of the signs of the advert signify that she is on tour, the image being portrayed that she is a feminine, sexy, independent female artist, who is obviously full of talent. There are a few social myths being portrayed, the independence that is being portrayed shows that she doesn’t need a man to be happy and have a full filling life which is going against most stereotypes of women needing men to have a fulfilled life.
Indexical signs
There are also a few obvious indexical signs in the advert. The obvious feminism being shown and independence could influence her fans to in printing these characteristics into their lives. The hat shows masculinity and independence, many people may think that the wearing of a hat makes them different. not wanting to conform to the pseudo individualised image that most pop stars portray. where as the guitar and mic show obvious talent that people can relate to it, and possibly allow more of a musical influence to come into there life and possibly be inspired by some artists and commit there lives to music
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