The rule of thirds applies heavily in this advertisement,Both heads of the artists lie in the top right and left hand corner of the rule of thirds, this is effectine because the leading line of the advert goes from either the top of mine or eddys head and leads down our boddies to either the release date or the website, and since the title of the band is so obvious attention is drawn to it straight away so the artist's name has alot of attention.
The text will actually be semi gothic in look, its that same as the text that jack has used for his advert mock up. The general image that the advert is seeming to portray is that the artists are the mainstream soft rock kind of artists, such as jason mraz and Paulo Nutini. The guitar and roses are visual signifiers, the guitar signifies the artists tallent and the roses relate to the video and could connote that the place that the artist is walking is important, could be for a good or bad reason since the chosen flower is a rose.
There arent many social myths that could be implied from the advert in my eyes, there appearing to be a fairly mainstream artists, and walking down a road, a MS of the artists, similar ideas have been used many times before with artists like this. I think that we just need to make sure that there is no weird meis-en-scene such as other people looking at the camera or like weird cars that look very out of place, also that the road parting line is directly in the center of the road.
Indexical signs in this advert are obviously the guitar, possibly the clothing that the band wears but the main one is the guitar. This would meen that people may become inspired to start a musical instrument so that they could become like these mainstream artists.
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